Our True Cost


What’s True Cost?


In our mission to empower conscious consumption, we’re educating our customers about the production of our no-waste, ethically made capsules. So, in the spirit of keeping it real, each month we’re revealing the True Cost of every garment in our #YSTRCLUB capsules.

But first, we’ll let you get familiar with the true cost of a traditional retail garment.

At YSTR, we sell our garments directly to you at wholesale prices with no additional retail markups. Our wholesale markup allows us to pay our artisan sewers a living wage & invest in the growth of our YSTR team. The membership model we follow for our #YSTRCLUB capsules allow us to batch our production, thus reducing the cost without compromising quality. We pass these incredible savings on to you, our conscious community.


On average, traditional retailers mark-up their garments by about 300%. This means by the time you purchase, it costs 3 times more than it’s true cost. We’re revealing our true cost & markup for each capsule to encourage conscious clothing consumption in our community.

( Watch & learn below ladies! ) 

Find out the true cost of this month’s exclusive #YSTRCLUB capsules here.